Privacy Policy

We understand that our customers are active, style-conscious water enthusiasts who value convenience and security. Just like we’ve designed our payment process to be as effortless as riding the perfect wave, we’ve built our privacy practices with the same care and attention.

1. Information We Collect

To provide you with the best possible shopping experience, we collect the following types of information:

• Personal Information: Name, email address, shipping address, and phone number when you create an account or place an order
• Payment Information: Credit card details (processed securely through our payment partners), PayPal account information
• Browsing Information: Products you view, items in your cart, and your browsing behavior on our site
• Technical Information: IP address, browser type, device information, and operating system
• Communication Data: Messages you send to our customer service team and your communication preferences

2. How We Use Your Information

We use your information to make your beach and surf adventures as smooth as possible:

• Process your orders for bikinis, boardshorts, wetsuits, and other swimwear
• Provide customer support and respond to your inquiries
• Send order confirmations, shipping updates, and delivery notifications
• Personalize your shopping experience and recommend products you might love
• Improve our website, products, and services
• Send marketing communications (only if you’ve opted in)
• Prevent fraud and enhance security
• Comply with legal obligations

3. Data Sharing and Disclosure

We treat your information like a treasured surfboard—safe and sound. We only share your data in the following circumstances:

• Service Providers: We work with trusted partners for payment processing, shipping, and website analytics
• Legal Requirements: When required by law or to protect our rights and safety
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• With Your Consent: When you explicitly agree to share your information

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

Your security is our top priority. We implement robust measures to protect your data:

• Encrypted data transmission using SSL technology
• Secure storage systems with limited access
• Regular security assessments and updates
• PCI-DSS compliant payment processing
• Data retention only for as long as necessary

While we take extensive precautions, no online system is 100% secure. We continuously work to enhance our security measures.

5. Your Rights and Choices

As our valued customer, you have control over your personal information:

• Access: Request a copy of the personal data we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data (subject to legal requirements)
• Opt-out: Unsubscribe from marketing communications at any time
• Restriction: Limit how we use your personal data
• Data Portability: Receive your data in a structured, machine-readable format

To exercise these rights, please contact us at [email protected].

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your shopping experience:

• Essential Cookies: Required for basic site functionality and shopping cart
• Analytics Cookies: Help us understand how customers use our site
• Marketing Cookies: Allow us to show you relevant products (with your consent)
• Preference Cookies: Remember your settings and preferences

You can control cookie settings through your browser. Note that disabling some cookies may affect site functionality.

7. International Data Transfers

As we serve beach lovers worldwide (except some Asian countries and remote locations), your data may be processed outside your home country. We ensure appropriate safeguards are in place for international data transfers.

8. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We’ll notify you of significant changes and always post the updated version on our website with a new “Last Updated” date.

10. Contact Us

Thank you for trusting Roxy Swimwear Shop with your personal information. We’re committed to delivering not just high-quality swimwear but also a worry-free shopping experience that lets you focus on the fun parts of life, like catching waves or lounging in the sun. 🏄‍♀️